The New England Sanitary Supply Association Board of Directors and Golf Committee are pleased to invite you to the premier golf event in our region, the NESSA Annual Golf Outing & Networking Event, scheduled for June 4th at the beautiful Pleasant Valley Country Club. This event, co-hosted by Callico Distributors, brings distributors, manufacturers, manufacturer reps, and cleaning professionals together for a networking bonanza.

Our 2011 event was another great outing, and we want to thank all of you who supported the event with your sponsorships and player foursomes. As a regional resource under ISSA, and an avenue for learning and networking with industry peers, it is your continued support that helps NESSA to grow. Part of our value added benefits is our scholarship offering to college students of NESSA members. This benefit is not only appreciated by annual recipients, but is seen as a contribution to our community by all. Sponsorship in our golf networking event is the key to keeping this reward going and growing. Please consider sponsoring an event or item within our event. Your support, sponsorship, and loyalty to NESSA are greatly appreciated.

In today's business environment, top sales professionals recognize that the game of selling has changed. Customers have become well-educated. They know that they can benefit from pitting different vendors against one another or research online. This new playing field requires a new set of strategies for success. Landy Chase shares the new demands -- and rewards -- involved to compete successfully. You will learn: